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Digital Marketer

  • Full-time
  • Remote

2022-11-18 06:22:38 UTC


DEFY Labs is passionate about building the next generation tools and platforms that merge the real and virtual worlds. Our vision of the metaverse is one that involves merging these worlds in a compelling and inspiring way utilizing mobile location based gamification. We are at the cutting edge of innovation in the web3 space, pioneering technology that allows users to create, forge and trade their own user generated NFT assets.

DEFY Labs launched its ecosystem with the web3 mobile game DEFY in April 2022. Immersing players in a metaverse that bridges the virtual and physical worlds, DEFY fuses real world exploration, Augmented Reality (AR) experiences and NFT creation.   

We are a young business working in a changing environment, so we need dedicated, flexible team members that are open minded fast learners.  We offer a flexible environment and are a non-discriminatory company. 



We are looking for a highly motivated web3 enthusiast to join our team and take ownership of our digital marketing. The role will work closely with the DEFY marketing team, CMO, and other founders with a particular focus on:

  • Leading marketing campaigns from the idea stage through to their execution and implementation

  • Planning and managing our social media platforms (experience in discord, twitter and TikTok is a plus)

  • Designing and overseeing all aspects of our digital marketing department

  • Developing and monitoring campaign budgets

  • Preparing reports for the wider team on our marketing campaign’s overall performance

  • Coordinating with KOLs and partners and other media experts to improve marketing results

  • Identifying the latest trends and technologies affecting our industry and target audience 

  • Working with your team to brainstorm and bring to life new and innovative growth strategies

  • Staying current with emerging opportunities in the digital marketing world

  • Overseeing and managing contests, giveaways, and other digital projects

  • Handling strategic online initiatives

This is a full time remote working position and ideal candidates will be based in Singapore (though we are flexible on this).  As this role will be working with async teams across the world, communication, responsibility and organisation are essential.


We are open minded in regard to your background, but require the right candidate to be energetic, keen to learn and have a good sense of humour!


Ideal candidates will have: 

  • A strong interest in gaming and the Web3 space 

  • Bachelor’s degree in marketing or relevant field.

  • A minimum of 5 years experience in a digital marketing or advertising position.

  • In-depth knowledge of various social media platforms, best practices, and website analytics.

  • Highly creative with excellent analytical abilities.

  • Outstanding communication and interpersonal skills.

  • Up-to-date on the latest trends and technologies in digital marketing.

Open to all candidates.  Salary is highly competitive, with potential upside through bonus pool and project ownership.

Remote restrictions

  • Workday must overlap by at least 4 hours with Singapore